Success for unique wide web digital printing and finishing at Mediaköket
The investment in wide web digital printing and finishing is in full industrial operation at Mediaköket, a part of Flextrus and AR Packaging. Having a technological setup which is unique in Europe, it has proven to be a big success. The sophisticated product offering is a strong addition to the group and clearly meets the market needs, confirmed by a higher interest than expected from both smaller local companies and large multinational brand owners.
The capability to print on the full material and product range of Flextrus and AR Packaging, enables a width of opportunities for many applications. The technological setup is ideal for smaller orders to local food and healthcare companies as well as test launches and individual pack samples to larger brand owners.
“We are very happy to see the huge attention we have received from both existing and new customers”, says Maud Rahm, Managing Director for Mediaköket and Flextrus. “The different enquiries prove that we fill a gap in the market by improving flexibility and speed-to-market, two critical aspects for our customers in the ever increasing competition of shelf space in the supermarkets.”
The wider print press at Mediaköket is combined with a wide web finishing unit which can be used for special varnishes, lamination and slitting. The deliberate choice to use electron beam curing in combination with digitally printed flexible materials makes Mediaköket unique in Europe and provides a safe solution when it comes to environmental and food safety aspects.
“The Mediaköket equipment provides opportunities for truly exclusive pack design features without compromising flexibility and total cost efficiency”, says Ralf Mack, Business Development Manager at AR Packaging. “Many customers now explore the possibilities of using of variable data in the print design as well as special partial varnish features in register.”
Mats Winde, plant manager at Mediaköket, comments; “The ebeam finishing makes it possible for us to complete an innovative packaging product in a highly efficient and validated way. Also, we have moved to a new facility adapted to meet high quality assurance and food safety requirements. Mediaköket is already certified for graphical production and will be certified according to FSSC 22000 in the coming months.”
“All in all, we now have a highly dedicated plant for providing not only digital printing and finishing but also expertise in print design and PMA (Print Management) services”, concludes Maud Rahm. “We look forward to supporting our customers in the on-going transition of their market and the technology shift in our industry.”
The width of opportunities with digital printing and services from Mediaköket will be demonstrated live at Interpack, 4-10 May in Düsseldorf, at the AR Packaging stand A38 in Hall 11.
For further information please contact:
Maud Rahm, Managing Director, Flextrus
Phone +46 722 50 88 83, email email@example.com
Ralf Mack, Business Development Manager, AR Packaging
Phone +49 1717 232 390, email firstname.lastname@example.org
Mats Winde, Plant Manager & Sales, Mediaköket
Phone +46 (0)70 170 63 94, email email@example.com
FLEXTRUS – A BRIGHT WORLD OF PACKAGING
Our customers market, protect and preserve their products in the best possible way using flexible packaging with advanced barrier properties. They have high requirements associated with their products and brands, and need packaging materials with the desired feel, appearance and functional properties. As one of the leaders in flexible packaging in Northern Europe, we supply environmentally responsible materials for food and healthcare packaging. We take a step closer to our customers and participate in their development in a structured manner. Flextrus has a turnover of 115 million EUR and 340 committed employees. We have local sales representation close to our customers and operate three plants in Sweden and one in UK. Flextrus is a member of AR Packaging.
Mediaköket’s focus and innovative thinking in digital print and converting combined with the highest prepress knowledge and software have lead the company and its customers to the very front of quality and production control. We produce lower to medium long runs in printing and offer our customers services such as design, final artwork, prepress and final proofing. The online workflows and asset management systems provided to our customers bring all processes together. Mediaköket has a turnover of 2,5 million EUR and 17 committed employees. Mediaköket is owned by Flextrus and top management.
To download the press release (ENG) please click here
To download the press release (SWE) please click here